What Is Beika? A Look at the Main Types of Japanese Rice Crackers

Rice Crackers Around the World vs. Japan
In many places, the rice crackers people come across are the small, crunchy pieces often found in snack mixes or at supermarkets. They come from different countries, have their own flavors, and are enjoyed as an easy, familiar snack.
Japan has its own style of rice crackers that developed along a different path. Japanese rice crackers tend to be larger in size and come in a wide range of textures, from crisp and airy to crunchy or puffy. Many of these styles are closely connected to regional food traditions and seasonal customs, which is why traditional Japanese rice crackers come in so many forms. Niigata, for instance, is one area with a strong rice culture and a long history of rice cracker craftsmanship, with local makers preserving these techniques over generations. Together, they form a category known as beika, a general term for rice-based confections.
Before continuing, there is one important distinction. In this article, “beika” refers to the traditional Japanese snack category, not to our brand name. BEIKA MOCHI is inspired by this culture but is not the same as the general word beika.
Understanding beika opens the door to how deeply rice is woven into Japanese food culture, and why these snacks developed such unique identities.
What Is “Beika” (米菓)?
Beika is not one single snack. It is an entire family of rice-based foods shaped by local preferences, climate, and long-standing techniques. Within this category, there are three major styles that most people encounter.
Senbei (せんべい)
Senbei is usually made from uruchi rice, the short-grain rice eaten daily in Japan. The texture is firm and crisp, often created by shaping the dough, drying it thoroughly, and grilling it over heat. Some regions prefer thin, delicate pieces, while others make thick, rustic versions brushed with soy sauce or topped with seaweed.
Okaki (おかき)
Okaki is made from mochi rice, a glutinous variety known for its natural stickiness and rich flavor. When dried and cooked, mochi rice expands slightly, creating an airy and gently crunchy texture. Okaki has strong ties to New Year customs, as it originally came from making use of hardened mochi offered during holiday celebrations.
Arare (あられ)
Arare also uses mochi rice, but is shaped into smaller pieces. These bite-sized snacks are found throughout the year, yet they hold a special place during Hinamatsuri, when colorful arare is enjoyed as part of the celebration. Because they are small and easy to season, arare appears in many styles, from savory to mildly sweet.
Despite their shared ingredients, each of these categories contains countless variations. Regional artisans, family traditions, and personal preferences all contribute to a landscape of flavors and textures that is far broader than the rice crackers commonly seen elsewhere in the world.
Why Beika Still Matters Today
Beika reflects the way Japanese cuisine treats rice not only as a staple food but also as an ingredient full of potential. The differences between senbei, okaki, and arare exist because Japan’s food culture has always encouraged experimentation while preserving tradition. Over centuries, local climates, agricultural practices, and seasonal rituals shaped what beika became.
For someone discovering Japanese rice crackers for the first time, the variety may feel surprising. But each shape, texture, and aroma has a story behind it, whether connected to a festival, a region, or a family custom. Beika is a small but revealing example of how everyday foods in Japan often carry a sense of history.
Conclusion
Beika represents a wide and culturally rich world within Japanese food traditions. Senbei, okaki, and arare each offer their own textures and backgrounds, shaped by the places and practices that created them. Learning what beika means adds a layer of understanding to these familiar Japanese rice crackers and highlights how much history and care can be found in everyday foods.
For those interested in exploring different styles of traditional Japanese rice crackers, you can find a variety of beika here.

